DESCRIPTIVE STATISTICAL ANALYSIS OF UTAUT 2 FACTORS IN THE ADOPTION OF LIVIN’ MERCHANT BY BUSINESS ACTORS IN GREATER SURABAYA. Proceeding of SINERGY, [S. l.], v. 1, n. 1, p. 525–534, 2026. Disponível em: https://conference.unita.ac.id/index.php/proceeding-of-sinergy/article/view/681. Acesso em: 2 mar. 2026.