“THE ROLE OF BRAND IMAGE IN MEDIATING THE EFFECT OF PHYSICAL EVIDENCE AND PROMOTION ON PURCHASE DECISIONS (A STUDY OF COFFEE SHOPS IN KINTAMANI) ”, SINERGY, vol. 1, no. 1, pp. 683–687, Feb. 2026, Accessed: Mar. 02, 2026. [Online]. Available: https://conference.unita.ac.id/index.php/proceeding-of-sinergy/article/view/695