“TECHNOLOGY-DRIVEN DIGITAL TRANSFORMATION IN B2B SALES: A CASE STUDY OF PT. RIYADI EMART INDONESIA IN INDONESIA’S MANUFACTURING SECTOR”. Proceeding of SINERGY 1, no. 1 (February 12, 2026): 329–340. Accessed March 2, 2026. https://conference.unita.ac.id/index.php/proceeding-of-sinergy/article/view/659.