EMPOWERING COASTAL COMMUNITIES BY ENHANCING FISHERMEN'S PRODUCTIVITY AND MICRO-ENTERPRISE DEVELOPMENT THROUGH TECHNOLOGY AND INNOVATION

Isdiyantoni; Mokhamad Nur Cahyadi; Yoyok Setyo Hadiwidodo; Eddy Setyo Koenhardono; Subchan; Paduartama Tandipuang; Candida Aulia De Silva Nusantara; Endah Rokhmati; Anik Anekawati; Ahmed David Anugerah; Andi Indra Pratama; Septya Zahrina Azatil Ismah; Muhammad Akil Wasilah Nurzaman; Cholid Junoto

Isdiyantoni Wiraraja University
Mokhamad Nur Cahyadi Sepuluh Nopember Institute of Technology
Yoyok Setyo Hadiwidodo Sepuluh Nopember Institute of Technology
Eddy Setyo Koenhardono Sepuluh Nopember Institute of Technology
Subchan Sepuluh Nopember Institute of Technology
Paduartama Tandipuang Marine and Fisheries Polytechnic of Bone
Candida Aulia De Silva Nusantara Sepuluh Nopember Institute of Technology
Endah Rokhmati Sepuluh Nopember Institute of Technology
Anik Anekawati Wiraraja University
Ahmed David Anugerah Wiraraja University
Andi Indra Pratama Sepuluh Nopember Institute of Technology
Septya Zahrina Azatil Ismah Sepuluh Nopember Institute of Technology
Muhammad Akil Wasilah Nurzaman Sepuluh Nopember Institute of Technology
Cholid Junoto Sepuluh Nopember Institute of Technology

Keywords: Multicolor LED technology, GNSS, Marine product processing, Community empowerment, Digital marketing

Abstract

In Lobuk Village, Sumenep Regency, a community empowerment program was carried out which focused on improving the welfare of traditional fishermen and developing micro-enterprises based on marine products. The angghas fishermen, part of the Pokdarwis (Kelompok Sadar Wisata), face challenges in low productivity due to limited technology. Meanwhile, BUMDes Pelangi Nusantara business unit encounters issues in product quality and limited market reach for processed marine products. To increase fish catches, the solution implemented in this program is the use of multicolor LED lighting technology and low-cost GNSS devices. To overcome the constraints of BUMDes Pelangi Nusantara, improvements were made to production technology, such as modern equipment, food grade packaging design training, and digital marketing development. The implementation of this solution provided initial results in the form of an 80% increase in fishermen's productivity in terms of the quality and quantity of fish catch. GNSS technology enabled more effective catch spacing, reducing competition among fishermen. For BUMDes, product quality improvements reached 70%, accompanied by expanded market reach through digital platforms. The results of this program are in the form of improving community skills and documentation. This program demonstrates that appropriate technology implementation and community-based innovation can drive the economic sustainability of coastal communities.

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